Formulating a Legislative Action Plan for MORPC
Our client had a lengthy and well-developed Public Policy Agenda that set forth all of the long-term policy goals and positions of the organization. However, there were no clear action steps for the organization’s government affairs team to follow to pursue these goals. Kegler Brown convened the senior leadership of the organization and facilitated a visioning session where participants articulated their long-term hopes and dreams for the organization and then identified those steps that the organization’s lobbyists could take in the next year to move closer to these goals. As a result, the lobbyist team at Kegler Brown has developed a succinct, actionable “to-do” list that is tightly tied into the organization’s long-term goals and is being implemented.